the nervous blog

Some of the juiciest chatter on community is found right here on the nervous blog. Pull up a deck chair, clink your drinks, and sip on that some of this sweet knowledge.

If You Build it, Will They Come?

Everyone knows that building a community is hard work. There is no secret sauce to make a community coalesce around a product or company. Anyone who says there is? They’re lying. Building an online community is one of the trickiest for a brand to do.

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